+ think design change -
Tags


Filed under

sustainability

 
March 4, 2010

Adam Lowry: How Business and Innovation Can Drive Social Change

Adam Lowry founder of Method delivers an interesting talk about his journey to achieve a green mission with big positive social impact through a business. His company was ranked as one of most innovative companies in the world by FastCompany in 2007.

Loading mentions Retweet
Filed under  //   innovation   social change   social impact   sustainability  

Comments [0]

March 1, 2010

Design for Social Innovation and Sustainability

(via @SDGNZ)

Loading mentions Retweet
Filed under  //   design   social innovation   sustainability   video  

Comments [0]

October 12, 2009

Valerie Casey on Design Thinking and Sustainability

</object>

In this video Valerie Casey, IDEO's Digital Design Experience Leader and founder of The Designers Accord, explores three tools to create positive impact through design and change the path of the creative community top to bottom: design thinking, networking and responsibility.

Casey states that the role of designers is not longer conceived as designing objects but to create consequences instead. It is in this grey zone of consequences where the opportunity for designers to make a difference lies. The impact of the design process itself is intrinsically negative since the pure creation of objects generates waste and energy consumption. If we stretch our vision and contemplate not only the beginning of the cycle as our zone of control but the consumption of our designs (distribution/use/end of life) we then can apply a continuous stream of thinking throughout the design process and reduce the negative impact of design.

A very interesting point is that sustainability should not longer be considered as an added element of design but as an integral part of the process along with the human, technological, sustainable, organisational, business and brand factors. Casey defines sustainability as "the marriage between environmental and social impact".

 

Loading mentions Retweet
Filed under  //   design process   design thinking   IDEO   sustainability  

Comments [0]