Design With Intent - Toolkit for influencing behaviour through design

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cognitive_draft.pdf (3.75 MB)
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(via  @vanderbeeken )

British Industrial Designer & Engineer Dan Lockton has recently finished designing a toolkit to help designers seeking to influence and modify positively users' behaviour through design. Italy based design blog Putting People First, gives access to the finished toolkit which takes form of a set of 101 cards grouped in eight categories according to different lenses or fields of research that provide different perspectives on behaviour change.  
 
 
 
The intention is that the cards are useful at the idea generation stage of the design process, helping designers, clients and – perhaps most importantly – potential users themselves explore behaviour change concepts from a number of disciplines, and think about how they might relate to the problem at hand. Judging by the impact of earlier iterations, the cards could also be useful in stakeholder workshops, and design / technology / computer science education.
 

You can download the entire set here.

Service Design: Design Innovation In The Public & Private Sectors

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Supplement_SD_Guardian.pdf (2.11 MB)
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(via @saulpims)

Earlier this year The Guardian in association with the Service Design Network published a supplement on service design titled: Design Innovation In The Public & Private Sectors. This article was sponsored by five organisations from very different industries all with service at the core of their philosophies: University SCAD; service design consultancy Engine, innovation and design consultancy Continuum, the Design Council and [yes] the multinational fast-food chain McDonald's

It is a great first try and let us hope will not be the last time this topical subject comes to the mainstream (even after the elections). Once you've read this, move to Service Design Goes Mainstream, a great blog post by service designer Paul Sims from digital agency Made by Many, who I had the pleasure to interview for my MA dissertation.