Service Design: Design Innovation In The Public & Private Sectors
(via @saulpims)
Earlier this year The Guardian in association with the Service Design Network published a supplement on service design titled: Design Innovation In The Public & Private Sectors. This article was sponsored by five organisations from very different industries all with service at the core of their philosophies: University SCAD; service design consultancy Engine, innovation and design consultancy Continuum, the Design Council and [yes] the multinational fast-food chain McDonald's.
It is a great first try and let us hope will not be the last time this topical subject comes to the mainstream (even after the elections). Once you've read this, move to Service Design Goes Mainstream, a great blog post by service designer Paul Sims from digital agency Made by Many, who I had the pleasure to interview for my MA dissertation.
