think + design + change
When I decided to start a blog as part as the research for my thesis in design thinking + social change I spent a couple of days deciding on the name it would have.

I tried different combinations but none of them work completely. thinksocial, we think social, social thinking, design change, we think, social think, think design, thinks social, think social change, think change, design change, think think think….

Cogito, ergo sum
The very first instance of any project in any field comes when we think and realise about the existence of an issue, an idea that inspires us to take action, a motivation, a problem to solve, an opportunity that challenges our imagination… When we think is when the magic starts…

‘Planning is everything, the plan is nothing’
Once we have chosen our opportunity or challenge we need to define how we are going to reach our target, who are the best people to team up with, the best tools to use… we need to design our strategy, to create a plan that will allow us to achieve our goals and discover the most effective way to do it and when. We need to design…

Change is inevitable
Whenever we discover an opportunity that challenges and puts us in motion the most obvious consequence is to change. Whether it is the situation or ourselves but once we have opened our eyes and the curtain has been unveiled there is an inevitable change in the course of the facts originated by ourselves.

These are the three words that resonated the most in my head. They work back and forwards because the only way to reach the change we look for is to design the solution for the problem we think there is. In today’s world we need to design to change no longer the situation but ourselves.

Design is the bridge between the ideas and change and think + design + change is a brief statement that presents the main points of my thinking and what I am aiming to achieve in a concise form.

ditto