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Pepsi Refresh Project: Funding Refreshing Ideas


This year Pepsi Co. has started an impressive initiative to grant up to US$1,300,000 monthly to fund people, businesses, and non-profits with ideas that will have a positive impact among the community. 

There are six categories to submit your ideas and vote for your favourites:

Health - Impact the health of anyone, from hospitals & clinics to exercise.
Arts & Culture - Celebrate the arts in all its forms.
Food & Shelter - Provide things to eat, wear or live in - and sometimes all three.
The Planet - Help improve the environment on a local or massive scale.
Neighborhoods - Make ani neighborhood a better place to live.
Education - Help people learn and grow at any age.

For more information visit: pepsi refresh project

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Wisdom: The greatest Heritage of a Generation

(via @brainpickings)

Driven by the insight that the greatest heritage of a generation is the wisdom gained from life's experience, American award-winning photographer Andrew Zuckerman rolled up his sleeves and went wisdom-hunting among fifty of our time's greatest thinkers and doers - writers, artists, philosopers, politicians, designers, activist, musicians, religious and business leaders - all over 65 years of age. He posed seven questions, recording his subjects' candid responses in a way that unearths a landslide of intelligence, inspiration and invaluable insight.

The result was a brilliant book-and-film, Wisdom: The Greatest Gift One Generation Can Give to Another. Zuckerman subsequently divided the great tome into four smaller, more digestible sub-volumes, each with its own thematic DVD: Wisdom: LifeWisdom: LoveWisdom: Peace, and Wisdom: Ideas

This book represents an inspiring and insightful look at the common experiences that unite generations.

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Solving Social Problems With a Nudge

(via @juzmcmuz)

As Sendhil Mullainathan points out, it is essential to understand the elements that characterise the social sectors and separate them from the private and business sectors. In social phenomena there is no a single explanation or a right approach, rigid structures do not work in the social sciences (as they do in natural sciences). One of the most frequently made mistakes is to underestimate the importance of culture in the social sectors. It is important to remember that people, not users, inhabit the world. A user is something that designers create to help them to standardise the needs and requirements they aim to meet. Design thinking, as any other practice attempting to alleviate social challenges must step out of its comfort zone and unload any possible baggage to be able to look at this new context with clean eyes.
More than a need of design, there is a need of methods and approaches to overcome the changing situations in the social sectors, and design thinking is one alternative. 

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Tim Brown on Design Thinking for Social Innovation

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(via @daily_good)

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Filed under  //   design thinking   Jocelyn Wyatt   social innovation   Stanford Social Innovation Review   Tim Brown  

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The Innovator's Prescription by Clayton Christensen

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Innovation: Design at the epicentre of the economy

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A great article that sizes huge opportunities for innovation in the social sector through the implementation of design and design methodologies.

This article was published in Design Council Magazine in 2008. 

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Rethink Scholarship @ Langara 2010


Great and creative call for entries for the 2010 Rethink Scholarship for designers and art directors at Langara College in Vancouver, Canada. A great example of what you can achieve when you only have 69 seconds to stimulate the masses.

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Filed under  //   design   studies  

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New Book on Design Thinking and Service Design by DMI

(via: @liveworkstudio)

The president of the Design Management Institute Thomas Lockwood has recently published the book Design Thinking: Integrating Innovation, Customer Experience and Brand Value. This book is divided into three sections focused on innovation, service design and experience design. The second section has a special collaboration from UK based live|work service designers Lavrans Lovlie, Ben Reason and Chris Downs where they expand on the 'triple-bottom-line' as a measurement of the value of service design.

A great read for those seeking to improve productivity in their business and also for those who understand creativity as a source for innovation.

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Filed under  //   Ben Reason   design thinking   live|works   service design  

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Shine 2010 The UnConference

 

via germination

 

Last year the London based 'unconference' SHINE. saw an atypical format taking form with a serendipitous outcomes that taught valuable lessons to the organisers. This one-on-one and attendant-generated schedule and format has proven that freedom allows the disruption of paradigms and hierarchies in the exchange of knowledge enabling people to generate and exchange ideas in a more fluent manner.

This year with the second edition of the 'unconference' the organisers take a second chance to gather as many interesting people as possible to spark meaningful conversations. A great opportunity to tap in a bigger pool of thinking people and get to know what is happening in their minds.

 

For more details and entries visit SHINE.

 

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Video of IDEO's Ripple Effect in India


(via @jocelynw)

 

Developed with Acumen Fund this project sought to provide drinking water to low income communities in India. For more information click here.

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Filed under  //   Acumen Fund   design thinking   IDEO  

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